The practice of aggressively promoting a cryptocurrency is known as shilling. Shills tries to generate buzz by endorsing the product in public forums.They tend to promote cryptocurrencies so that interest grows, people buy them, and the price rises.
Here are three reasons why someone would promote a cryptocurrency:
Although there is nothing wrong with shilling per se, be wary of the shills you meet online. Some might be doing so under the guise of sincerity, although they are actually being paid for his efforts. Some shills can also make downright false claims, so always do your own research before committing funds to any cryptocurrency.
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Crypto assets are highly volatile and largely unregulated. There is no guarantee that any crypto asset will have at any time in the future certain value (if any) or market liquidity.
Crypto assets are at risk of losing substantial (or all) value within a short time period.
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